Furst Agency is a Label & Artist services company founded by French entrepreneur Fabien Furst, based in London (UK) and Paris (France).

Graduated from EFAP(Media & Communication School) in Paris, Fabien Furst started his career as a Social Media Manager for #1 radio music station in France, NRJ, where he managed digital campaigns for Prince, Mariah Carey,Justin Bieber, Shakira, Sade, Lady Gaga, Jennifer Lopez

Furst Agency was founded in 2011 and has since worked alongside major labels and distribution companies such as Sony Music, Universal Music, Warner Music, Play Two, BMG, Wagram, Platoon

Our roster of artists is international and multi-genre.

Between 2011-2018, Furst Agency charted a dozen of Top 10 albums in the Official French Charts, received platinum and double platinum albums and won two NRJ Music Awards.

In 2018, Furst Agency signed with Pop Icon Janet Jackson and her team at Rhythm Nation Records in Los Angeles.
The agency ran the international streaming campaign and French PR campaign for her single “Made For Now” with Grammy Awards winner Daddy Yankee.

The last five years has seen Afrobeats grow to one of the world’s most popular genres.

Since 2019, we have set up global campaigns that can help African artists to break French and UK markets.
Our roster of clients includes Seyi Shay, Tayc, Reekado Banks, Adekunle Gold, Teni, Stonebwoy to name a few.

2022/ 2023, the agency worked alongside Platoon on Ayra Starr‘s “Rush” campaign in France . The song was certified GOLD, PLATINUM, and DIAMOND in France.

More and more artists are releasing their music independently – Since 2020, we have worked with pop, indie, rock, hip-hop/ r&b and electronic artists to develop their project. We help them to find the best way to distribute their music and to pitch their new releases to streaming platforms and French/ UK media partners(radios, TVs, press/ online).

2023 represented another year of the Latin-music scene growing in significant and mainstream ways. Because we love new challenges, we are now looking to develop Spanish and South American artists in Europe.